How to Use Google My Business to Get More Customers

How to Use Google My Business to Get More Customers

Google My Business is a free tool that helps small businesses create and manage their Google listings, which appear when customers find businesses on Google Search and Maps. It helps business attract new customers and share information about what makes them special. Google My Business is an easy and cost-effective way to make your business more discoverable both online and in real life. This comprehensive guide will show you how to get the platform up and running and working for your business immediately. Why you need a Google My Business…

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Google My Business: How to Grow and Manage your Business using Google My Business

Google My Business: How to Grow and Manage your Business using Google My Business

Google today launched Google My Business, an easier way to manage information about your business and how it appears on Google maps, Google+ and search. You get a single place to update your information about your business.  Then the updated information will flow through to appear on various Google properties where people may be searching for your business or see your business listing. A McKinsey Global Institute study (“Internet matters,” March 2011) found that small businesses with a strong web presence grew more than twice as quickly as those that had minimal…

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Definition, Types and Importance of a Business

Definition, Types and Importance of a Business

Business is a regular process of earning a profit by satisfying consumer’s needs through the manufacturing of goods, reselling of products, providing services or carrying out all three together. It is an occupation which requires a particular set of skills and expertise to derive maximum profit out of it. It also includes those activities which indirectly help in production and exchange of goods such as transport, insurance, banking, warehousing etc. Every business enterprise whether it is carried on a small or a large scale deals in goods and services for…

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How to Fuel your Business Growth through User Experience

How to Fuel your Business Growth through User Experience

As a business owner that wants a business growth, you need to make crucial decisions on many issues that may have a significant impact on your business. These may include product development strategy, marketing strategy, market expansion, people to hire, and business growth. The quality of your thinking that influences such decisions can have a significant impact on your company’s growth and its future. Brands can get immediate ROI from usability testing by looking for changes that don’t require a lot of effort but can result in a big payoff.…

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5 Ways How your Thinking Can Fuel your Business Growth

5 Ways How your Thinking Can Fuel your Business Growth

When it comes to your business growth, although user experience was once considered the realm of programmers and web designers, that’s now not the case. By 2020, the user experience is anticipated to overtake price and product features as a key differentiator for brands. Even today, 70 percent of purchases are influenced by how customers feel they’re being treated, from direct interactions to small signals that their perspectives are valued. User experience isn’t isolated to how a product or service looks; beyond the image or interface, user experience is about…

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FaceBook: How to Advertise your Business on FaceBook for Better Results

FaceBook: How to Advertise your Business on FaceBook for Better Results

There are so many ways to promote your business on Facebook and get optimum result through the advertisement. Meanwhile, in case you still find it difficult to know where to start then here are six easy steps to make Facebook work for you. 1. Create a Business Page If you want to have a solid and professional Facebook presence, you need to create a separate page for your business. A page is like a regular profile, but it’s for brands and business. Also, instead of asking to “friend” someone, users…

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