Classes of Wholesalers in Marketing

Classes of Wholesalers in Marketing

Merchants Wholesalers 

Independently owned businesses that take title to the merchandise they handled. In different trades, they are called different names, such as Jobbers, distributors, or mill supply houses. They fall into two categories: Full-service Wholesalers and Limited-service Wholesalers.

Read Also: Guide to Proper Physical Products & Services Distribution Tasks

Full-Service Wholesalers: Provide a full line of services

Carrying stocks, maintaining a sales force, offering credit, making deliveries, and providing management assistance. There are two types of full-service wholesalers: wholesale merchants and industrial distributors.

Limited-Service Wholesalers

Offer fewer services to their suppliers and customers than full-service wholesalers. Limited-service wholesalers are of several types: cash and carry wholesalers, truck wholesalers, drop shippers, rack jobbers, producers’ cooperatives, and mail-order wholesalers.

It should be noted that there are several other types of wholesalers that you can research at your convenience.

Read Also: The Role of Middlemen in Marketing

Do you have any questions, suggestions, or other contributions? Kindly use the comment box provided below for all your contributions. You are also encouraged to please kindly share this article with others you feel can benefit from this information if found useful enough as we may not be able to reach everyone at the same time. Thank you so much for sharing!

Have you visited our Market Place Today? Follow this link to visit Market Place now to check out our affordable products & services that might interest you and solve your current needs at a very cheap price.

Leave a Reply

Your email address will not be published. Required fields are marked *